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Campaign-B2C: Business-to-Consumer

Regional or multi-market cable commercial campaign (up to 3 pieces) focusing on communication or commerce between companies and consumers.

Title: Small Wins
Entrants: MDR
Client: Rally Credit Union
Year: 2026

Credits

Creative Director: Jackie Swonke, MDR
Associate Creative Director: Ruth Hirsch, MDR
Sr. Art Director: Sara Kilsby, MDR
Sr. Designer/Storyboards: Alyssa Garza, MDR
Production: Ramon Patlan, MDR
Director of Client Services: Nancy Zuniga, MDR
Account Strategist: Jessica Guajardo, MDR
Traffic/Production: Grace Izaguirre, MDR
Principal/CCO: Stephen Rybak, MDR
CMO: Ashley Smith, Rally Credit Union
Brand Manager: Brandye Maldonado, Rally Credit Union

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