Tell us a bit about your organization and what your specialty is in the film and video space.
LaugermannCreative is a multi-award-winning creative studio, renowned for its expertise in video production, branding, graphic design, photography, motion graphics, and broadcast design.
What is your organization’s ethos and how does it set you apart from industry competitors?
At LaugermannCreative we collaborate openly, experiment often, and never settle for “good enough.” The process is playful, but the standards are high. From memorable videos to bold graphics, scroll-stopping animations to scroll-worthy visuals — a mix of strategy with style, and design with a mix of mischief.
How can people join or learn more about what you do?
Tell us about your Telly Award winning piece. What’s the story behind it?
“Who Is the Therapist’s Therapist? How Mental Health Professionals and Doctors Cope with Stress.” We often turn to therapists and doctors during our most challenging times, seeking their guidance and support. The idea for this film popped into my head one day when I thought, who do these professionals turn to when they face their own emotional struggles?
What are you most proud of about this piece? What was your biggest challenge during production and how did you solve it?
I am most proud of bringing a subject matter to the forefront that most people probably never think of. Actually that was the number one response when I released this film. The biggest challenge was coordinating interviews due to conflicting schedules, I overcame this challenge by trimming down the script, adjusting the structure, and moving forward.
Do you have any advice to other filmmakers based on your career or your team’s approach to work?
My advice, make your films! You don’t need anyone’s permission. I used to think that if you didn’t have the top of the line equipment, or access to the people with the deepest pockets, that it would be difficult to make quality films. But it’s about your vision, YOUR vision. YOUR storytelling, not anyone else’s. Make your films and release them!
Can you share a behind the scenes story or fun fact about the making of your piece?
What began as a plan for a one-hour documentary had its challenges. Coordinating interviews with doctors and therapists proved difficult at times — some were unavailable due to conflicting schedules, while others preferred not to appear on camera. With time slipping away, and a completed script already in hand, I made a decisive call: I trimmed the script, adjusted the structure, and moved forward without delay.
Tell us about the most memorable response you got from this work.
“I just watched your video. We all need to be aware of the stress that these professionals must endure- excellent work, my friend!”
Complete this sentence: ‘Great video storytelling is…’
… the capability to visualize the film in your head, and then putting it together with the exact clips that tell the story.
