Tell us a bit about your organization and what your specialty is in the film and video space.
Film is where we started and where we feel most at home. At Parthenon Pictures, our specialty is crafting stories that look cinematic & commercial but feel personal, whether it’s a 30-second spot, a branded documentary, or a bite size social piece. We live for the details, those happy accidents, the little moments that make a story come alive.
For us, film isn’t just production, it’s collaboration. We work side by side with our clients, not above them, to build something that feels true. That’s why our work connects, and why we keep chasing projects that inspire us just as much as they inspire the people who watch them.
What is your organization’s ethos and how does it set you apart from industry competitors?
At Parthenon Pictures, we’re filmmakers first. We believe in telling stories that stick with you long after the credits roll. Whether it’s a commercial, a documentary, or a piece of content for social, our goal is the same: make it feel real, make it feel human.
We’re a small team with big ideas, hands-on from start to finish. No red tape, no ego, just people who love creating and want to put that energy into every project.
How can people join or learn more about what you do?
The easiest way to see what we’re up to is to check out our work at parthenon-pictures.com or follow us on social. We’re always sharing new projects, behind-the-scenes moments, and little glimpses into how we make things. And honestly, just reach out. We love talking shop, meeting other creatives, and connecting with brands or people who believe in the power of storytelling as much as we do.
Tell us about your Telly Award winning piece. What’s the story behind it?
The Telly Award-winning piece for the Type S AI Dash Cam started as a simple idea: what if the dash cam isn’t just a device, but a silent protector? We wanted to humanize the tech. So we crafted a narrative where the camera becomes a co-pilot to our driver.
From script to the shoot we leaned into tension, anticipation, and clarity, showing how the camera reacts, detects, and protects in real situations. Our goal wasn’t to preach specs, but to show how it lives in real life: how it sees, reacts, and safeguards. That blend of storytelling and intelligent tech brought the emotion and the credibility.
What are you most proud of about this piece? What was your biggest challenge during production and how did you solve it?
What I’m most proud of is how the piece actually connected and engaged, and that translated into real ROI. The fact that a comedic narrative helped drive sales of the unit and ultimately pushed it onto shelves at Costco felt like proof that storytelling really does move the needle.
The biggest challenge was the VFX work. It was only my second time shooting on a full green screen sound stage, and I had to really anticipate everything in-camera so we wouldn’t be stuck “fixing it in post.” It was a huge learning curve, but planning ahead, leaning on my crew, and committing to getting it right on set paid off.
Do you have any advice to other filmmakers based on your career or your team’s approach to work?
My biggest advice is to stay curious and stay humble. Learn every role on set, even if you’re not the expert, because it gives you respect for your crew and helps you communicate your vision. Prep like crazy, because the more you prepare, the more freedom you have to be creative on the day. Don’t be afraid to chase ideas that feel small or personal; sometimes those are the ones that connect the most.
Can you share a behind the scenes story or fun fact about the making of your piece?
One of our favorite behind-the-scenes moments was totally unscripted. The scream from our actress wasn’t in the script at all. On the last take, I pulled her aside and gave her that direction privately. Her scene partner, and even the crew, had no idea it was coming. The reaction you see on screen is 100% real, and it cracked everyone up on set. It was such a genuine moment that we knew it had to make the final cut.
Tell us about the most memorable response you got from this work.
The most memorable response actually came from our client’s sales rep for Costco. They told us that Costco’s executives had watched the campaign, and they loved it. Hearing that kind of affirmation on the back end is rare for us, so knowing that the work not only landed but really helped our client hit their goal felt incredible.
Complete this sentence: ‘Great video storytelling is…’
… when it feels real.
