Season 3 Episode 5
The Implications of AI in Filmmaking
AI (artificial intelligence) has revolutionized the film and television industry in ways unknown to generations past. Algorithms can interpret massive amounts of data to help filmmakers make more informed creative decisions, predict box office success, and identify the most popular genres among certain demographics. AI-powered tools can have streamlined post-production processes such as color grading, sound editing, and refining CG renderings which can save time and money for the entire production. However, the use of AI also raises concerns about the potential displacement of human artisans. While AI can automate some tasks, it cannot replace the creativity and artistic judgment of human editors and digital artists. It is essential to strike a balance between utilizing the benefits of AI and preserving the human element that is vital to the filmmaking process.
In this month’s episode of Hot Takes, we speak with Simon Brown, Head of CG at Passion Pictures. He speaks of the current and future implications of AI’s in motion pictures while highlighting AI’s ability to streamline post-production technology without its ability to replicate the cognitive capabilities of the human mind.