Hi, I am Reema Trehan, an art director, a toddler mom and sometimes an AI expert.
How many years have you been a judge?
‘1-3 years
What excited you about judging for the Telly Awards?
I love being a part of the young creative minds. Judging and having the privilege to see their work gets me excited to be a jury member at telly awards.
What was your first job in the industry? What did it teach you?
Designer – it taught me to be make small effective changes.
What project are you most proud to have worked on?
All my work. Weather it was excellent design or not all the work I have created solved a problem for my client and that’s what matters the most.
What’s the most challenging part about your job and/or the industry?
Coming up with new concepts every second.
What do you look for to determine excellence in video?
Captivity
What are your current roles and responsibilities and what do you love most about your job?
I am currently working as an art based creative at transmission B2B agency and trust me it ain’t boring. I work with tech brands and deliver high quality visual assets and solutions.
What initiatives or projects are you working on now that excite you?
I am working on Qualcomm. It’s super exciting for me to see a tech brand grow so fast and I love being a part of the design solution team and create exciting creative work.
Do you have any specific practices you lean on to spark creativity?
Just live, enjoy and explore.
What inspired you to pursue your career path?
I always say advertising chose me. I was planning to be an animator tbh but I was scouted by a creative director in India who connived me to join advertising and I never looked back.
In your experience, what is a significant change you are seeing happen in the video, television, and/or film industry, and what insight can you share about how to navigate it?
With evolving equipment capablies and AI we can actually create hyper realistic videos and I love it!