Profile
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| Name: |
Tait Martin |
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| Title: |
President/CEO |
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| Company: |
The iNSiGHT Cooperative |
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| Company Type: |
Advertising/Marketing Insight Agency |
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| Address: |
5418 Lawton Ct
Tallahassee
FL
32317
United States
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| Phone: |
8883216938
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| Email: |
taitmartin@insightcoop.com
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| Website/URL: |
www.iNSiGHTCoOp.com
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| Biography: |
Dr. Tait Martin has nearly two decades' experience as a social marketing, research and communication professional. He spends the majority of his time presenting speeches, trainings and strategic counsel to clients ranging from international corporations and government agencies to local nonprofits and college student organizations.
An Silver Telly®, Emmy ®, Silver Anvil® and Gold Addy® award winner, Tait is currently the President and CEO of The iNSiGHT Cooperative, a national network of researchers and content experts who help provide strategic insight to the advertising and marketing industry. In addition, he holds a faculty appointment in the School of Public Health at the University of South Florida.
Tait is sought after by many organizations to develop strategies which encourage people to think, feel and act in ways that generally make the world a better place.
Tait’s career experience includes stints as vice president and director of research for a national social marketing and advertising agency; the communication director for one of the largest United Way organizations in Louisiana; spokesperson for a major state government agency in Florida; marketing consultant to several industry and professional organizations; communication and public relations instructor at four top-tier higher education institutions; and morning radio talk show host.
Widely cited in both academic and applied research circles, Tait holds a Ph.D. in Communication Theory and Research (emphasis in persuasion and cognitive processing) from Florida State University, as well as a Masters in Organizational and Interpersonal Communication from the University of Louisiana. His undergraduate degree is in journalism, with a concentration in public relations, from Northwestern State University.
Tait is from Cut Off, Louisiana (yes, it's a real place) and currently lives in Tallahassee, Florida.
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| Areas of Expertise: |
Commercials, Film/Video: Non-Broadcast, Film/Video: Online, Film/Video: Television, Outdoor/Environmental |
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